Pre-requisite: this course is an introductory overview and has no prior studies required.
FOREWORD: Introduction to Professional Development Courses
LESSON 1: Business Strategy
This course discusses various theoretical business strategies, explaining different types of strategies that may be applicable to a real estate services businesses and examining how a business should select and apply a suitable strategy. The concept of the competitive advantage - which is the driving force of a business' sustained success - is explored in detail, and students will discover the elements needed to establish a unique business idea that is valued by customers. The final topic discussed is change management, which considers the steps needed to incorporate new ideas to a business in improve the likelihood of acceptance and application of the proposed change.
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